At campaign stops and small-business events across the country, there's one line you'll hear President Obama say over and over again: "Let's create jobs here in the United States, hiring American workers, making American products, selling them around the world, stamped with three proud words: Made in America."
Julie Reiser owns Made in USA Certified, a small business in Boca Raton, Florida, that specializes in making sure that products claiming to be "Made in America" truly are. Today, she opened up her business to the Romney-Ryan Economics: Middle Class Under the Bus tour. It was a fitting stop: Mitt Romney has a history of sending jobs to places like India and China, and he's currently campaigning on a tax plan could create up to 800,000 jobs overseas.
"Made in America" doesn't seem to mean much to Romney, who profited off of investments in companies that were dubbed "pioneers" of outsourcing. And it certainly doesn't mean much to the candidate who, when the American auto industry and a million jobs were on the line, cynically said, "Let Detroit go bankrupt." But to those whose livelihoods are intertwined with the strength of American manufacturing, "Made in America" is a label that means a great deal.
Reiser's business has given her a deep appreciation for how important it is to support American businesses and their lifeblood, American workers. "President Obama understands this," she says, and he's made good on his word. Whether it's the 18 times he's cut taxes for small businesses or the Affordable Care Act tax credit that help small businesses provide employees with health benefits, Reiser says she's "grateful to have a President and a country that has created an environment that allows someone like me—a small, woman-owned business—to succeed."